About WeMakeSmall

Professional web design without the agency price tag

We don’t do corporate fluff or hidden fees. Based in Melbourne, we partner with Mornington Peninsula’s trades and small businesses to build fast, high-converting websites that actually move the needle.

Our Story

Why we exist

Most small business owners we meet have the same story. They paid someone — a "mate's nephew", a big agency, a Wix template, an offshore shop — and ended up with a website that's slow, hard to update, and doesn't bring in any work.

Then they end up paying again to fix it. Sometimes twice. We've seen tradies in Frankston pay $8,000 for a site that loads in 9 seconds and ranks for nothing. We've seen cafés in Mordialloc lose Sunday morning bookings because their menu PDF won't open on a phone.

WeMakeSmall exists because that shouldn't be normal. Small businesses deserve the same quality of website as the big end of town — fast, modern, mobile-first, built to rank locally — without the agency price tag or the WordPress plugin treadmill.

We're small on purpose. Every project is built by the same person who picks up the phone. No account managers, no handoffs, no waiting two weeks for a one-line copy change.

What we believe

Four things we won't compromise on

These aren't bullet points on a pitch deck — they're how every project gets built.

Speed is not optional

Every site we ship targets a 95+ Lighthouse score. Slow sites lose customers — that's not opinion, it's measurable. If we can't make it fast, we don't ship it.

Plain English over jargon

If we can't explain a decision without acronyms, we haven't thought it through. Quotes, scope, timelines — everything in language a busy owner can scan in two minutes.

Own your site

No platform lock-in. No proprietary CMS you can never leave. Your site, your domain, your hosting — handed over clean. Walk away whenever you want.

28 days, every time

Our standard build is four weeks from kickoff to live. We pad nothing, hide nothing, and won't take on a project we can't ship on time. If we slip, you don't pay the final invoice.

95+

Avg PageSpeed

28

Day delivery

100%

Owner-built

0

Account managers

Simon
Meet the founder

Hi, I'm Simon, and I build every site myself

When you call, I answer. When you brief a project, I'm the one who scopes it, designs it, codes it, and ships it. There's no junior dev "learning on your project" and no offshore team I'm subcontracting to.

I've spent over a decade building for the web — from solo client work to senior design roles at larger agencies and government departments. WeMakeSmall is what happens when you take that experience and point it back at the small businesses that need it most.

When I'm not building sites, I'm usually with my son Rocky at Frankston parks and boardwalks.

Under the hood

The tools that keep your site fast

Boring tech for boring reasons: it works, it's fast, and it'll still work in five years.

Vercel

Global edge network ensuring your site loads instantly, everywhere. It handles scaling automatically, so your site never crashes under traffic spikes.

Tina CMS

Visual editing that makes content updates simple and intuitive. Update your site directly on the page, just like editing a Word document.

Astro

The modern framework optimising your site for speed by default. It ships zero JavaScript to the browser unless absolutely necessary, keeping things blazing fast.

Tailwind

Utility-first CSS for pixel-perfect, responsive mobile designs. It allows us to build custom, unique designs without fighting against a bloated framework.

Figma

The industry-standard tool for collaborative interface design. We prototype everything here first, so you see exactly what you're getting before we code.

GitHub

Secure version control keeping your code tracked and safe. Every change is logged, backed up, and reviewable, ensuring your project is never lost or broken.

Resend

Reliable email infrastructure ensuring your messages arrive. We don't rely on shaky PHP mail servers; we use enterprise-grade delivery systems.

Gemini

AI intelligence aiding in smarter development and content. We use cutting-edge AI to optimise code, generate content ideas, and speed up our workflow.

VS Code

The industry-standard code editor with powerful extensions, intelligent IntelliSense, and built-in debugging. Our primary IDE for crafting clean, efficient code.

Stripe

The industry standard for online payments. Secure, fast, and seamlessly integrated into your website for higher conversion rates.

Square

Seamlessly bridge your online and in-person sales. We integrate Square to unify your inventory, gift cards, and payments under one powerful system.

Claude Code

An agentic coding assistant that lives in our terminal. It understands our entire codebase, writes code, and helps us build things significantly faster.

Ready to chat?

Let's see what your site could be

No sales pressure, no commitment. We'll have a real conversation about what you need and tell you honestly if we're the right fit.